The Crown Jewel of 5th Avenue this Holiday Season 🎁✨

As I enter the sixth year of capturing the spirit of the holidays in New York City, I'm delighted to continue the tradition by bringing you my annual holiday greeting from an extraordinary location—the iconic Saks Fifth Avenue flagship store.

This year is particularly special as Saks, in collaboration with Christian Dior, unveils what CEO Marc Matrick describes as the “most ambitious window experience” in Saks history. Celebrating their 70-year partnership, the two legendary brands are showcasing an immersive display that spans the 99-year old department store’s 10-story tall façade.

Watch the video to catch a glimpse of this extraordinary display. Yet, I encourage you not to stop there—see it for yourself! The beauty of the installation is best experienced in person, whether it's during the day or at night.

As we revel in the ongoing holiday season, I extend my warmest wishes to you and your loved ones. May your celebrations be safe, your spirits be healthy, and your days be filled with the true magic of the season. Here's to a festive holiday filled with joy and countless cherished memories.

Warm regards,

Serj

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